Echange of Ideas.

Europe's newspapers can still learn a lot from each other. The award aims at a support in the exchange of ideas and a presentation of new and creative solutions.

The Participants. 288 newspapers took part in the 9th competition, among them papers from East European countries: Awards for Excellence, e.g., were given to Poland, Estonia, Hungary and Romania.

The Organizers. The competition is organized by the newspaper designer Norbert Küpper in co-operation with the journals MediumMagazin (Germany), Der Österreichische Journalist (Austria) and Der Schweizer Journalist (Switzerland).

The Congress. A congress in combination with the presentation of the awards will take place in the spring of 2007 at the Vienna Town Hall (Austria). Please find more details here: www.newspaper-congress.eu


The Criteria
Only the design is put to the test, not the quality of the texts. The jury, however, keeps a watchful eye on the compatibility between pictures and articles.
  • The standard of the design of the sent-in papers had to be clearly above the normal. Therefore, it was not enough to make a neatly designed newspaper, which quite a number of newspapers try to achieve.
  • A high standard in the use of visuals, including photographic cuts, the size of photos and variation of formats is required.
  • The layout has to be of professional quality. Block make-up and an unmistakable connection between text and picture have to be guaranteed.
  • The layout of the pages should neither be too uniform nor too variable. If it is too uniform, it will be boring; if it is too variable, it might appear chaotic. Typographic elements have to be strictly used on all pages.
  • The chief prizewinners, after all, are unconventional, distinctive and innovative in the widest sense in the use of their creative means.


    The competition has established itself quite well as it fulfils various functions.

  • Presentation of trends: The results of the competition enable any newspaper makers to evaluate their own products and care for improvements.
  • External effect: Newspapers will report about the awards they have won and, thereby, underline their own high standards. In doing so, they also advertize their own publication.
  • Forge of ideas: Publications in this magazine, Journalisten-Werkstatt, in the yearbooks and on our homepage www.newspaperaward.org will encourage creativity and the search for new ideas.



The international jury of the 9th competition.
The members of the jury are nine journalists, designers and scientists from eight countries: Norway, Sweden, Finland, Belgium, Austria, Switzerland, Spain, and Germany.
[From left to right:]

  • Javier Errea, University of Pamplona, Spain
  • Anna Sundqvust, "Östersunds Posten", Sweden
  • Prof. Joachim Blum, Media Consultant, Germany
  • Martin Huisman, "De Morgen", Brussels / Belgium
  • Sylvia Egli von Matt, Swiss School for Journalism MAZ, Switzerland
  • Marita Granroth, "Hufvudstadsbladet", Finland
  • Annette Milz, editor-in-chief of "medium magazin", Germany
  • Walter Jensen, "Bergens Tidende", Norwa
  • Georg Taitl, editor-in-chief of "Der Österreichische Journalist", Austria

Tip
Norbert Küpper is also author of various Journalists' Workshops, namely those on newspaper trends between 1998 and 2006, focusing on colour, infographics and photographic cut.
Info: www.newsroom.de/shop
eMail: vertrieb@oberauer.com