Exchange of Ideas


	Exchange of Ideas.

	The award aims at supporting the exchange of ideas and presenting new and creative solutions.

	The printed newspaper still has potential for development. This becomes obvious when studying this magazine. In the areas of visualization and concept Europe's newspaper can still learn a lot from each other. What the Award Aims at: To lay bare trends: The results of the competition provide editors with the opportunity to rank their own product and, if necessary or, rather, advisable, improve it. External effect: Newspapers, naturally, will report about their awards and, thus, gain prestige.The award emphasizes their effort for quality and this might attract more readers. Forge of ideas: Publications in this magazine, in the yearbooks and on www.newspaperaward.org. support creativity and search for new ideas. The Organizer. The competition is organized by the newspaper designer Norbert Küpper from Meerbusch (Germany). He co-operates with the journalist magazines "Medium Magazin" from Frankfurt/Main, "Der Österreichische Journalist" from Salzburg (Austria) and "Schweizer Journalist" from Wilen/Wil (Switzerland). The Congress. A congress with the awards ceremony is held on April 27 and 28, 2009 in the city hall of Vienna. Registration can already be made via Homepage www.newspaper-congress.eu. The Criteria Only the design is put to the test, not the quality of the texts. The jury, however, keeps a watchful eye on the compatibility between pictures and articles. The standard of the design of the sent-in papers had to be clearly above the normal. Therefore, it was not enough to make a neatly designed newspaper, which quite a number of newspapers try to achieve. A high standard in the use of visuals, including photographic cuts, the size of photos and variation of formats is required. The layout has to be of professional quality. Block make-up and an unmistakable connection between text and picture have to be guaranteed. The layout of the pages should neither be too uniform nor too variable. If it is too uniform, it will be boring; if it is too variable, it might appear chaotic. Typographic elements have to be strictly used on all pages. The chief prizewinners, after all, are unconventional, distinctive and innovative in the widest sense in the use of their creative means. The competition has established itself quite well as it fulfils various functions. Presentation of trends: The results of the competition enable any newspaper makers to evaluate their own products and care for improvements. External effect: Newspapers will report about the awards they have won and, thereby, underline their own high standards. In doing so, they also advertize their own publication. Forge of ideas: Publications in this magazine, Journalisten-Werkstatt, in the yearbooks and on our homepage www.newspaperaward.org will encourage creativity and the search for new ideas.

		The international jury of the 10th competition The members of the jury are ten journalists, designers and scientists from nine countries: Norway, Sweden, Finland, Belgium, the Netherlands, Austria, Switzerland, Spain, and Germany. [From left to right:] Javier Errea, University of Pamplona, Spain Martin Huisman, "De Morgen", Brussels / Belgium Anna Sundqvust, "Östersunds Posten", Sweden Marita Granroth, "Hufvudstadsbladet, Finland Walter Jensen, "Bergens Tidende", Norway Sylvia Egli von Matt, Swiss School of Journalism MAZ, Switzerland Annette Milz, editor-in-chief of "medium magazin", Germany Theo Dersjant, Fontys School of Journalism, Netherlands Georg Taitl, editor-in-chief of "Der Österreichische Journalist", Austria Prof. Joachim Blum, media consultant, Germany.