Stuttgarter Zeitung.
European Newspaper of the Year in the category 'regional newspaper'. Their characteristic feature is a modern approach to visuals as opposed to a classical typography.
Jury-Statement:
In the previous years this newspaper has gone through a visible development concerning its design. In the categories 'photography' and 'reportage' "Stuttgarter Zeitung" has already won various Awards for Excellence. But this year, a considerable improvement in typography caught the jury's eye. Also the design of the front page, the use of service boxes and infographics and the outstanding quality of the visuals left a strong impression on the members of the jury. One of them comprised it in the following comment: "Lean back and and get immersed."
Masthead. The font has been kept but with a shaded edge to the left so that it gets a noble, classical appeal. The white space on the left and right points out its upmarket quality.

Lead Picture. Almost always a photo is used together with a headline and a subhead. For a bigger choice of visuals also cut-out photos can be used, placed on a coloured background, as can be seen in the motif on the topic 'Lance Armstrong'. The colour both highlights the photo and the print.

Typography. The Chronicle, a font devised in the USA with fine serifs, is used for headlines. It supports the overall classical appeal of this newspaper.

Subhead and Lead. Since the traditional combination of headline, subhead and lead often made it difficult to avoid verbal repetitions, subhead and lead have been reor ganized into one unit.

Five Columns. The rather wide columns create a relaxed effect on the overall layout and make for good readability. They also allow half-column-wide breakers.
Front Page 2. The front page layout never changes except for unusual events, like in the example above where the headline has been placed in the lead-story picture.
Front Page 3. Even dark motifs can be used as lead-story photos if the inset print is in white, for example. The gloomy atmosphere on this page is compensated by a caricature further down.
Choice of Motifs. This sports page shows a clear hierarchy, supported by the size of the photos. Extreme photographic cuts create a modern appeal in contrast to the classical typography.
Text, Picture, Infographics. A combination of these three elements as have been used on the page about the Tour de France is a frequently employed device. In addition to this, a service box has been placed below the main article. This division into different kinds of information on a given topic is a readerfriendly way of conveying news.
Sports Front Page. The lead article becomes prominent by the portrait in an unusual cut. Another means of emphasis is the different font for headlines.
Culture Front page. The large photo of the opera house in Stuttgart is partly covered by a small photo showing the same building. It looks as if it was taken from an oldfashioned photo album because of its serrated frame. It is meant to show the good old days.
Business Front Page. The stock market's reaction to the results of the parliamentary election is the topic of this lead article. Included is a service box with further information.
Information on the Newspaper
"Stuttgarter Zeitung" sells 150,000 copies. They employ 135 journalists, 6 photographers, two of whom work freelance, and 4.5 layouters.